Back in Full Force in 2015! and Tracking my Sustainable Fashion Label Progress #2
2014 was the best and worst year for me. I got married a year ago and it was such a wonderful day! But once leaving Australia and coming back to Berlin I struggled with motivation a little, hence the lack of posts on my blogs. BUT I was able to get my sustainable sleepwear line up and running! I worked each day at my day job, then came home to create, design, print and sew at night.
I started writing about this process back in 2013 in the post ‘Tracking my eco/ethical fashion label journey #1 Feelings of despair’ so it has been a rather long process for me.
Today I want to continue to share my process with you. Here is a timeline which tracks the events over the past year.
Tracking my progress
- Pre 2014
- I was creating tops with interesting textiles, but this idea ended up on the scrap heap as I felt that there was no real solid theme for the clothing.
- February 2014
- In February the idea for the clothing was born! I can still remember sitting in a Hommus themed restaurant in Berlin with my husband just talking, when suddenly it hit me. I love breakfast, I love character design, why not incorporate these into the clothing.
- Elements which needed to be included in the design included: sustainability; unique textile design; my personality needed to present in the clothing… so it had to be bright and a little quirky.
- February and March 2014
- Time was spent drawing character concepts and deciding on the final illustrations.
- Searching for appropriate sustainable fabrics has always been a challenge for me and still is, but I have found my suppliers.
- April, May, June
- These few months were spent experimenting with screen printing, drafting my designs and continuously illustrating
- July, August
- Consolidating my designs and producing
- My husband opened up an Australian and New Zealand Photography Gallery (Galerie Pavlova) this year in Berlin so I gained some insight into the art world and how some artists present their work. I decided to highlight my illustrations by creating toys and illustrations for the shop.
- I was home in Australia! So I spent some time sewing out labels with my sewing machine in Australia. I love my Brother sewing machine in Aus!
- Back in Berlin and busy sewing and sewing and sewing.
- I also started to experiment with childrenswear. A good friend of mine (who happens to be a mum) inspired me to give the childrenswear a go.
- One of my big aims with the label is to make it as sustainable as possible, so making use of scraps was important for me. I started to experiment with creating toys and using scraps to make waist ties for children pyjama pants.
- The Fickle Sense shop went live!
- I continued printing and sewing product
- Fickle Sense participated in the Belrin Christmas Voodoo markt!
So it was a long process, but I got there in the end. Now I need to spend my time sharing it with the rest of the world! Progress update #3 coming in the next month or so.